How a Botanic Gardens Used Technology • Using Qualitative Methods

10:15am • How a Botanic Gardens Used Technology to Share Its Hidden Scientific Research Gavin Culbertson At the MCN presentation, the Gardens’ Digital Content Specialist will share the exhibit team’s style of digital storytelling, and specifically how they transform data, research papers, and field work into an exciting exhibit. One other incredible detail is that the entire exhibit is bilingual in English and Spanish. This was a first for the Gardens, and the challenge was not only in translation for the new text and audio, but also in adapting existing digital interactives to match and provide the same, easy bilingual switching (a Science On a Sphere globe with a very 1990’s menu had to go!). Discussion will also examine the cross-disciplinary approach, where multiple departments (research, exhibits, interpretation, IT, and more) worked with an outside vendor to develop the new exhibit space. 10:45am • Using Qualitative Methods to Evaluate Digital In-Gallery Experiences Cathy Sigmond I will discuss findings from these studies that were uniquely captured using qualitative methods, the strengths and weaknesses of different methods for collecting qualitative data, and the importance of being rigorous when collecting and analyzing qualitative data. Using these studies as a basis for discussion, I will also consider some key questions related to using qualitative methods to evaluate digital in-gallery components and experiences. Saturday November 7, 2015 Harriet MCN 2015 Minneapolis, MN MCN 2015 Media Sponsor: MCN 2015 Lead Conference Sponsor: