Measuring What Matters

1. Denizens of the Deep Web: Understanding Hyperspecialized Online Audiences Presenter: Tim Svenonius, Producer, Interpretive Media, SFMOMA 2. Does social media help museums broaden participation? Social Media Impact and Participation? Presenters: - Sheila Carey, Audience and Programs Analyst, Canadian Heritage Information Network - Lesley Langa, Research Associate/PhD Candidate, Information Policy & Access Center Session Chair: Tijana Tasich, Website Producer, Tate Presented Saturday, Nov 10, 2012 at the Museum Computer Network Conference in Seattle, WA.